YouTube SEO Tools: Starter’s Guide

What Are YouTube SEO Tools?

YouTube can be a tough space to navigate, especially if you’re doing so for the first time. It’s tough to build an online presence through various videos, but it’s never impossible – there are already plenty of individuals out there who are trying to take this career path (some of which are ridiculously successful!). Being resilient is always going to be beneficial for your online presence, but what about using YouTube SEO tools?

The right tool can help you boost video rankings, improve video SEO, and just have a stronger presence online in general. You could be making the most amazing videos possible and nobody will see them, because you haven’t done your research. YouTube channel optimization is incredibly important, and this article is bound to help you rank videos higher!

YouTube SEO Tools can help you with an abundance of different things, although they tend to focus on the optimization of your YouTube content. Whether it’s a keyword research tool or one that focuses on video SEO (or anything else related to YouTube), it’s likely going to help you progress within the industry.

Why Is It Important to Use YouTube SEO Tools?

Refusing to use YouTube SEO tools is not only going to hinder your performance, but it’s also going to prevent you from growing organically. Plenty of free SEO tools are available to help you discover what the YouTube world truly has to offer, all of which are bound to help you rank higher on YouTube – video optimization is one of those things that cannot be overlooked (regardless of how experienced you are!). Producing YouTube content that people enjoy watching is only the tip of the iceberg, as you’ve got to go through the SEO process to ensure that your videos are optimized and get seen by as many people as possible.

Although the number of people getting into YouTube is growing exponentially on an annual basis, there is always going to be room for more. If you feel like it’s time to make a “major push” in regards to your YouTube channel, now is the time to master the art of YouTube SEO tools.

Tag generator tools will help you identify the most popular tags associated with your niche, giving you a much better chance at catching the eye of casual YouTube users. Building up a dedicated fan base is one of the simplest ways to find success on YouTube, but that’s easier said than done. By understanding the YouTube SEO process and using the right tools, YouTube channel optimization will never be a challenging process.

Keyword Research

Keyword Research is the process of learning which keywords are being searched up consistently when it comes to your niche. This will help you target a broader (but more potent) audience and will help you become a master of YouTube SEO in no time. When you learn which keywords are the most ideal to target (considering monthly search volume, competition, etc.) you’re going to be much better off, and that’s precisely what keyword research will help you discover.

Tubeast

  • YouTube Keyword Tool
  • Intricate Keyword data tracking
  • Easy to use

Vidiq

  • Focuses on maximizing “organic reach” with Keyword Tool
  • Offers a team of experienced SEO experts to assist you

TubeBuddy

MorningFame

Tubics

  • Offers to analyze your YouTube Channel for free
  • Tag and Keyword suggestions on the fly

Competitor Research

This is the act of seeing what your competition is up to and learning whether you can implement any of their techniques for yourself. It’s a dog eat dog world when it comes to the YouTube industry, and if there’s something that your competitors can use to gain an edge, it’s only right that you figure out what it is. Your competition is always going to be looking at how you operate and taking whatever positives they can out of it, so it’s only right that you do the same.

Tubeast

  • Tubeast has it all (including a Competitor Analysis tool)
  • Identify the keywords and thumbnail trends your competitors are using
  • Straightforward and simple to operate

Vidiq

  • Includes a Competitor Analysis tool
  • Does not analyze competitor thumbnails

TubeBuddy

  • Free Plan available
  • Features “Channel Scorecard” that can be compared against competitors

MorningFame

  • MorningFame does not offer a Competition Analysis tool
  • Invite Only

Tubics

  • Tubics does not offer competition analysis

Video SEO

Video SEO is exactly what the name would suggest. It’s going to help you not only release more SEO-rich videos but also help you understand why things work the way they do. Without proper Video SEO, you’ll be leaving a lot of potential money on the table; there are many occasions where misspelling a video title or even just trying ridiculous clickbait doesn’t work out.

Tubeast

  • 24/7 YouTube SEO Assistant
  • AI Video + Thumbnail Analysis
  • Video Metatags Optimization

Vidiq

  • Offers a team of experienced SEO experts to assist you (although it’s not available 24/7)
  • Offers a unique form of Video SEO assistance with the Scorecard feature

TubeBuddy

  • Auto-Translator
  • Tag Rankings
  • Insta-Suggest
  • Much more

MorningFame

  • MorningFame offers an abundance of information about your Video SEO (like target keywords, demographics, average view duration, etc)
  • Invite Only

Tubics

  • Offers the “bare minimum” when it comes to Video SEO suggestions

Thumbnail Analysis

Thumbnail analysis is just as important as anything else since it’s the first thing people are going to see before they decide to click on your video. Those who have been making YouTube videos for a long time already understand the importance of a proper thumbnail, and that’s why you see some of the most popular YouTubers going all out with theirs! While it can be difficult to know what your viewers are looking for in a thumbnail, there are plenty of YouTube SEO tools out there that will let you know where you’ve gone wrong.

Although you may believe it’s all about the “content”, sometimes just having the right thumbnail will be enough to lure in prying eyes. Just think about how often you click on a YouTube video because of the thumbnail.

Tubeast

  • AI Video + Thumbnail Analysis
  • Perfect your thumbnails the first time around

Vidiq

  • Thumbnail Generator will automatically create a custom Thumbnail for all of your YouTube videos

TubeBuddy

  • 100% Free
  • Also features a Thumbnail Generator

MorningFame

  • MorningFame does not include a Thumbnail Generator
  • Invite Only

Tubics

  • Offers to analyze your YouTube Channel for free
  • Tag and Keyword suggestions on the fly!

Productivity Tools

Youtube SEO Tools Tubics

Productivity tools are meant to help streamline the process of running your YouTube channel. There are instances where you won’t have enough time to post a message or even ensure that your daily video is being uploaded, and that’s going to cut into your revenue at some point. Remaining consistent and keeping your viewers on a schedule is one of the most important traits associated with a successful YouTube channel, and now you’ve got the chance to automate things (just like the big shots of YouTube do themselves). 

Tubeast

  • AI Video Analysis
  • ChannelSight
  • The Beast Tracker

Vidiq

  • Bulk Edits
  • Bulk Downloads
  • Comment Productivity Tools

TubeBuddy

  • All of the Productivity Tools you’d need are included within TubeBuddy
  • Comment Filters/Spotlight/Formatting
  • Advanced Video Embed
  • Much More!

MorningFame

  • MorningFame is essentially an improved YouTube Analytics tool (no productivity tools included)
  • Invite Only

Tubics

  • Ideal for finding keywords and little else, Tubics also doesn’t offer much in regards to productivity tools.

Final Conclusion

It’s going to be a matter of personal preference for most people, as all of the YouTube SEO tools you’re looking at in this article will be beneficial in one way or another. If you’re trying to grow and rank your videos higher on YouTube, free SEO tools could be the way to go. Their paid counterparts will always have more to offer, but even the free version can be enough to boost video rankings.

When comparing all of the tools we’ve taken a look at today, it’s obvious that TubeBuddy is the overall winner. While each individual tool has a purpose to serve, if you’re looking for an all-in-one YouTube SEO solution, TubeBuddy is going to be your best bet. They have an amazing set of tools to offer each user, and you can get just about anything you’d like done while using TubeBuddy. 

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